Now showing items 1-16 of 16

    • Brand activation in below the line marketing 

      Sutirtha, Shafiqul Islam (BRAC University, 2012-05)
      Market Access Group is now one of the biggest marketing agencies in Bangladesh. It is an one stop marketing solution firm that deals with almost every kind of marketing activities that is available right now, not only about ...
    • Business development process and promoting service marketing at Headoffice Communication 

      Rashid, Md. Ibban (BRAC University, 2012-06-19)
      M/S Headoffice Communication is a creative brand communications agency with a quest for creative innovation and excellence, dedicated to assisting directors of business houses to enhance enterprise value by building their ...
    • Collection and Retention Management of airtel 

      Hossain, Mir Rajib (BRAC University, 2012)
      Bharti airtel started its telecom services business by launching mobile services in Delhi of India in 1995. From then it has become one of the top telecom companies in the World and it is also in the list of top five ...
    • Comparative analysis of Teletalk Bangladesh Limited 

      Rahman, Md. Mashiur (BRAC University, 2013-05-30)
      Teletalk Bangladesh Limited is one of the key players in telecommunication industry & only 3G network service provider of Bangladesh. Teletalk started its business in 26 December, 2004. The total share of Teletalk has owned ...
    • A comprehensive analysis of HR operational activities and employee engagement activities of Banglalink 

      Akanda, Nusrat Jerin (BRAC University, 2013-10-08)
      In this report I have tried to discuss and define all of the major activities related with to the HR Operational Activities of Banglalink. Moreover, I tried to discuss the employee engagement activities, strategies and ...
    • Consumer preference analysis of ACI Power Tiller 

      Chowdhury, Mourin Mehzabin (BRAC University, 2012-12-17)
      This report describes a comparative study of consumer preference towards ACI Power Tiller of Bangladesh. Here we have used judgmental sampling under non-probability sampling method. Before data collection, the customers ...
    • Current scenario of internet services: an analysis on Grameenphone 

      Lamia, Zannat Tahera (BRAC University, 2012-05)
      The largest telecommunication service provider of the country, Grameenphone Ltd., currently has a subscriber base of 35 million, is now leading the market with 42% market share and revenue share in Bangladesh. It has started ...
    • Customer satisfaction of different mobile operator among students in Dhaka 

      Jamil, Munmun (BRAC University, 2011-08-14)
      The introduction of the telecommunication industry has been pretty late in Bangladesh compared to that of the neighboring countries. The mobile telecommunication service has been doubling on an annual basis over the last ...
    • Customer satisfaction on restructuring retail banking business model of BRAC Bank ltd. (supreme and excel banking) 

      Mushfiq, Takrim (BRAC University, 2012-11-12)
      For my internship program, I got the opportunity to work at the BRAC Bank Limited, Gulshan Head Office where I was placed to Supreme and Excel Banking Division under Retail Banking of BRAC Bank Ltd. BRAC Bank has divided ...
    • Fixed asset management process of BRAC Bank Limited 

      Shekutur, Ahmed (BRAC University, 2013-02-28)
      BRAC Bank Limited is one of the largest operational ventures of BRAC which is established by Sir Fazle Hasan Abed and the chairman of the bank is Mr. Muhammad A. (Rumee). After facing so many obstacles and legal obligations ...
    • Integrated marketing communications of "Premier Cement" 

      Arefin, Imtiaz (BRAC University, 2011-09-11)
      Integrated marketing communication (IMC) has emerged as a new concept in marketing in the twenty-first century. Its customer focus, intended to grow and retain customers, is more than just advertising and promotion, ...
    • Marketing of bank products (National Credit & Commerce Bank Limited) 

      Alam, Md. Shariful (BRAC University, 2014-03-19)
      NCC Bank Ltd. has acquired commendable reputation by providing sincere personalized service to its customers in a technology based environment since its inception. The Bank has set up a new standard in financing in the ...
    • New frontier of automated LC system of HSBC Bangladesh 

      Fatema, Rounak Nawar (BRAC University, 2013-12-21)
      From the beginning of the civilization the banking sector dominates the economic development of a country by mobilizing the saving from the general people and channeling those saving for investment and thus economic ...
    • Perception of education quality in private universities of Bangladesh: A study from students' perspective 

      Akareem, Husain Salilul; Hossain, Syed Shahadat
      Quality of education has been a concern for decades. Gradually it is becoming more specialised and commercialised throughout the world. In this study a sample of 400 students were taken from the five renowned private ...
    • Satisfaction level of pre-approved credit card holders of BRAC Bank Limited 

      Islam, Md. Saikatul (BRAC University, 2012-11)
      BRAC Bank is country's biggest SME Bank that has made more than 320,000 dreams come true. It is one of the leading commercial bank in Bangladesh. In World, BRAC Bank ranked 4 on SME banking. BRAC Bank is the youngest bank, ...
    • Standard Chartered Bank in the light of remote banking of Bangladesh 

      Rahman, Imrana (BRAC University, 2013-10-10)
      It is very interesting to observe how organizations are involved to shape themselves for a new arena. We are entering into a new dynamic millennium of 21stcentury. Especially we know banks are directly in action to up-grade ...